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Bringing real hands-on experience to companies, business support organisations and training institutions that want to grow skills, ability and create wealth in both the local and international markets.

  • MARKETING MEANS BUSINESS!
  • BEAT THE COMPETITION – HERE AND INTERNATIONALLY!
  • FIND AND RETAIN NEW CUSTOMERS - EVERYWHERE!
  • BUILD SUSTAINABLE COMPETITIVE ADVANTAGE!
  • AVOID THE TRAP OF REMAINING A ONE-COUNTRY COMPANY!
  • MAXIMISE HUMAN CAPITAL – INVEST IN CONTINUAL PROFESSIONAL DEVELOPMENT!

Added-Asset & Associates has many years of experience in developing both corporate and medium size enterprises into successful exporters and international businesses.  The Company provides strategic direction and practical solutions in the form of cost-effective management support programmes that enable clients to expand trade into new and unfamiliar foreign markets and also provide them with the skills and ability to compete against international and local competition in their home market. Added-Asset is committed to develop the international business skills of companies and organisations to achieve profitable growth, sustainable competitive advantage with ongoing professional development.  Added-Asset uses a tailored combination of methods which can include a number of the following interventions:

  • Assessing your current ability to be internationally competitive :
    • Is you company and are you ready to export?  Diagnosing current client status.
    • Benchmarking the client company against the competition (locally and) internationally.
  • Market Mapping and Selection / Marketing & Sales Plan:
    • Researching the export market/s
    •  Aligning the product to the market / defining service suitability.
    • Developing and implementing the market entry strategy.
  •  Visiting the Export Market:
    • Culture and language sensitivity
    • Programme arrangements
    • In-market support
    • Maximising the follow-up
  •  Skills development and training programmes:
    • Training needs analysis
    •  Tailored training for individuals and groups
  • Ongoing mentoring and coaching:
    •  Maintaining the focus
    •  Change management in a dynamic environment

The Company prides itself on having a professional, flexible, client focused team with hands-on knowledge and experience that delivers total solutions with measurable outcomes.